For Marketers

Engage Your Top Targets, Generate Leads for One-Third the Cost

Zerba drives engagement and meetings with your prospects by offering them Learn and Earn opportunities around your content.

What You Provide

Your value proposition content

Your target prospect LinkedIn URLs (or email addresses)

$5K budget

What You Get

Estimated 3 SQLs

10-15 targeted leads who have completed your Learn and Earn

Completed discovery questionnaires

Sales meetings

The Current Challenges

Traditional methods of contacting and connecting with executives are declining in effectiveness.
The cost per qualified lead continues to rise.
Identifying and reaching in-market buyers is becoming increasingly difficult.

Sound familiar? Let's talk about what's driving these results.

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The Attention Deficit

What makes it so challenging to connect with executives?

Executives are overwhelmed with limited time and extensive to-do lists.
Technology is evolving so rapidly that it's exhausting for executives to keep up
Dozens of solution providers are vying for their attention, making it especially tough for lesser-known brands to stand out.
Many solutions appear similar, making differentiation a challenge.

The Zerba Approach

Zerba cuts through the noise by directly connecting executives at your target companies with your product content, allowing you to gain valuable insights and assess potential fit effectively.

Zerba overcomes prospect inertia by compensating them for their time and feedback — a proven approach of market research companies.

Zerba expertly crafts content with you — including explainer videos — so prospects learn how your solution solves their pain. This fosters and attracts high-intent buyers.

Zerba automates discovery so sales teams have context, know when your targets are in-market, and can prepare accordingly to maximize the likelihood of conversion.